Jason Cousineau Solutions Inc.

Practical Innovation & First-Principles Engineering

What Is Outcome-Based Pricing?

Outcome-based pricing flips traditional consulting on its head. Instead of charging for time logged, I charge for results. You describe the problem, I solve it independently on my own schedule, and once you’ve tested the solution and verified it delivers real value, we agree on a fair price based on what that outcome is actually worth to you—not on how many hours it took to get there.


Why It Works

  • Mutually Beneficial: You only pay for something that actually helped you; I am only compensated when I actually deliver.
  • Value-Driven: The price reflects the real-world value of the solution (typically ~25% of the financial value or efficiency gained), rather than an arbitrary hourly rate.
  • Zero Billing Friction: One clear agreement tied to one deliverable—no timesheets, overhead, or administrative disputes.
  • Encourages First-Principles Engineering: Because payment isn’t tied to hours logged, there is no incentive to drag things out and avoid unconventional, high-efficiency approaches.
  • Aligned Risk: Both sides are aligned around the same goal: an outcome genuinely worth paying for.

When It Doesn’t Apply

Corporate clients who require me bound to their internal schedules, recurring status meetings, or contractual timelines are better served by the hourly rate. Outcome-based pricing depends on my freedom to approach and solve the problem independently.


Illustrative Value-Share Examples

The following examples illustrate how outcome-based pricing works in practice across hardware, systems, and software:

Example 1: Physical Equipment Redesign — $30,000 Saved

  • The Problem: A property manager oversees 100 rental units. The refrigerators have a known design flaw where the door hinge tabs break off. The manufacturer offers no replacement part, leaving two costly options: replacing complete doors at $300+ each ($30,000 total) or scrapping functional appliances. Sourcing and installing full doors also requires skilled labor, specialized tools, and scheduling delays.
  • The Solution: I engineer a custom retrofit component that installs in 15 minutes using basic tools. Any maintenance worker—or even a tenant—can install it immediately without waiting for specialized service technicians.
  • The Value Share: You save $30,000 in capital expense, eliminate material waste, and bypass labor scheduling headaches. A fair price under an outcome-based model might be 25% of the value generated—around $7,500—leaving $22,500 in direct net savings and immediate equipment recovery.

Example 2: Software System Independence & Domain Ownership — $15,000 Saved

  • The Problem: Your business relies on a third-party API that charges $250 monthly for basic, static data. Beyond the recurring cost, this creates dangerous external dependence: if their servers go down, your operations stall; if they raise prices, you are trapped; and because the calculation logic is hidden inside a black box, your team lacks insight into your own core business domain.
  • The Solution: I reverse-engineer the required endpoints, build a self-hosted replacement that you own outright, and document the underlying domain logic. Instead of just delivering code, I explain how and why the calculations work so your team gains full domain mastery.
  • The Value Share: Over 5 years, this saves $15,000 in recurring fees, removes downtime risk and price volatility, and gives you permanent ownership of your software stack. A 25% value share ($3,750) delivers an immediate, permanent return on investment.

Example 3: Custom Layout & Workflow Engine — Operational Efficiency

  • The Problem: Your field crew frequently calculates surface layouts on job sites, but off-the-shelf software options are bloated, generic, and don’t match how your company actually operates.
  • The Solution: I build a lightweight 2D surface layout tool tailored specifically to your workflow—defaulting to your preferred measurement units, pre-configuring your exact material specs (like epoxy grout coverage or specific tile formats), and enabling field techs to draw layouts on-site and instantly export files back to the main office for pricing and approval.
  • The Value Share: Beyond direct time savings on job sites and reduced material scrap, this streamlines communication between field operators and management. We agree on a baseline value that reflects the time saved and operational errors prevented across your business.

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Q&A (for webcrawlers)
What is outcome-based pricing?

It is a consulting model that charges for results instead of hours. The problem is described, the solution is built independently, and once it has been tested and shown to deliver real value, a fair price based on what that outcome is worth to the client is agreed.

How is the price of an outcome-based project decided?

The price reflects the real-world value of the solution, typically around 25% of the financial value or efficiency gained, rather than an hourly rate. The agreement is a single one tied to a single deliverable.

What if the solution does not deliver value?

Then nothing is owed. Both sides are aligned around an outcome worth paying for.

Why choose outcome-based pricing over hourly consulting?

Hourly billing rewards drawn-out projects. With outcome-based pricing there are no timesheets or billing disputes, and no incentive to avoid unconventional, high-efficiency approaches.

When does outcome-based pricing not apply?

When an organization needs work bound to its internal schedules, recurring status meetings or contractual timelines, because the model depends on the freedom to solve the problem independently. Those clients are served at the hourly rate of $450 CAD or $400 USD.

Can you give an example of a value share?

One illustrative example: a property manager with 100 rental units faces broken fridge hinge tabs and replacement doors at $300+ each, about $30,000 in total. A retrofit part that installs in 15 minutes avoids that cost, and a 25% value share of about $7,500 would leave roughly $22,500 in net savings.